Wednesday, 25 February 2015

Viral Marketing


Our films target market is young people between 15-25, therefore we would expect them to use social media. We are including a Twitter 'hashtag' in our promotional material as it will fit with our target audience. We are using the hashtag #findjennifer and including a link to a   fictional website named 'find-jennifer.com' which will link to our own film website.

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